Branded: Sharing Jesus with a Consumer Culture by Tim Sinclair
Published by- Kregel Publications
Number of pages- 143
Age Group- Older Teen/Adult
Description of book- paperback, list price $11.99, ISBN 978-0-8254-3894-3
Extras- Pertinent discussion questions to help you think more about how you need to share Jesus.
From the back of the book:
We sport "Jesus Saves" bumper stickers on our cars and "WWJD" bracelets on our wrists. We post Bible verses on our Facebook profiles and Tweet profound quotes from Christian thought leaders. But when it comes to sharing our faith verbally we become tongue-tied.
What would life look like if we stopped mass-marketing Jesus and started marketing our faith by sharing relationally, from person to person? Using examples from our consumer culture, Tim Sinclair shows Christians that sharing Jesus has nothing to do with our trinkets or out T-shirts. It has everything to do with being personally branded by Christ. With being forever changed by Jesus. With being permanently marked by our Savior.
About the author-
Tim Sinclair is a marketer and a radio personality. His marketing clients have included McDonald's, World Records and Moody Publishers. He is also on the radio daily on the radio show, "Mornings with Tim and Pam."
Tim Sinclair lives with his wife, Heather and children, Jeremiah and Elijah in Illinois.
Wow!! What a great book. I couldn’t put it down! There were so many ideas to take from this book.
There are more ideas and thoughts than I can list, so here are a few.
- We need to believe our product, Jesus, is the best to be able to make a difference. We also need to check the timing, situation and cultural expectations.
- Non-Christians are testing us not Jesus.
- We need to change the person’s heart, not their culture. We need to become a part of their culture.
- Don’t over promise what God can do.
- You can’t mass market Jesus, we have to share him person to person.
- Tell your true story, no matter how bad it is and keep it simple.
I totally agree with Tim Sinclair that we need to share God/Jesus individually and not mass market him. I need to work much harder on spreading the gospel of Jesus to those I meet every day.
I hope that all of you will read this book to get ideas on how you can spread the good news of Jesus.
Disclosure of Material Connection- I received Branded by Tim Sinclair for free from the Kregel Publications’ Blog Tour. I was not required to write a positive review. The opinions I have expressed are my own. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255.